Baltimore -- 27.9113. (this excludes ALL the Thu night games & Special games as that is tracked separately). The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) - the highest regular season average since 2015 and up +10% vs. 2020. Despite a potential Aaron Rodgers vs. Patrick Mahomes matchup being wiped out by COVID-19, more than 20 million tuned in to watch Jordan Love make his first NFL start. league beat established NFL teams by 35-10, 31 . Here are the full ratings and viewership numbers for the primetime games in Week 9. The MLB, on the other hand, made $9.46 billion in revenue last season, up 4.8% from the prior season when they made a total of $9.03 billion. The Nielsen ratings from Sunday night, per Variety.com, revealed that the Week 2 clash between the Baltimore Ravens and Kansas City Chiefs averaged 16.1 million viewers and received a 4.8 demo rating. 2) Week 6 single Sunday game [Fox] does not have viewer numbers posted, so used an estimate. Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. Will be updated as the season progresses. The NFC continued to enjoy disproportionate representation on the ratings charts, as intra-conference games accounted for 36 of the year's most-watched broadcasts, while all-AFC meetings claimed 20 slots. Ill see what I can do. The drop is in the Sun & Mon night # of viewers at about (4.2%). The NFL TV ratings should climb nicely during the regular season. It looks like your browser does not have JavaScript enabled. With the San Francisco 49ers and Green Bay Packers set to face off on NBC in Week 3, its safe to project the audience size will be strong. New Orleans -- 40.89 5. 3 led to continued uptick in viewership with the annual event seeing its third-highest ratings ever. Its the second-most watched Championship Sunday since 2015 and both broadcasts are the most-watched programs since Super Bowl LV. Week 8 of the NFL season brought strong showings for FOX and NBC, while ESPN did not fare as well for Monday Night Football. Competing against the Winter Olympics certainly didnt help. New York and Chicago the countrys largest and third-largest TV markets present a different story. Its the third consecutive week that the NFL TV ratings for TNF have been at a season-low. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. [stnvideo key="IAwLfFE38G . Nielsen uses a separate total viewing figure to estimate how many viewers watched at least six minutes of any given telecast. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. With an unusually strong slate of games, the NFL TV ratings on Thanksgiving provided even stronger returns than some might have expected. Here are the full viewership numbers for Week 12. NFL teams anticipate the salary cap seeing nearly $20 million per season in the years ahead. After a strong finish to the regular season, the presence of marquee teams and legendary quarterbacks in the NFL Playoffs have provided a boost for viewership. We look forward to a strong finish with the upcoming postseason and Super Bowl LVI in Los Angeles.". NFL TV ratings also have an impact on other things related to league operations. 2023 Leaders Group. The Philadelphia Eagles even had top 10 finishes in four out of five categories, one of which was the number three spot for number of appearances in prominent televised games. Broadcasted on ESPN and ABC, the Pro Bowl games averaged 6.28 million viewers for a 6% drop from the ratings for the 2022 Pro Bowl. Despite airing on Christmas Eve Saturday, the much-hyped Eagles-Cowboys showdown on FOX outdrew all three of the NFLs Christmas Day games. Denver -- 25.8915. The Chicago Bears and Philadelphia Eaglestwo larger-market teams that missed the postseasonstill scored wins despite less-than-stellar records. This comes after the Los Angeles Lakers 2020 NBA Finals win over the Miami Heat drew a record low average of 7.45 million viewers in the Orlando Bubble. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) - 40.8 million Dallas Cowboys vs. Kansas City. Before the 2020 NFL season began, ESPN worked desperately to lure in a broadcasting crew that would entertain fans and increase viewership. NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season, averaging a 12.3 rating and 23.3 million viewers (25 million including additional streaming data not tracked by Nielsen). According to Sports Media Watch, the game drew the lowest ratings for a championship bout in the league since Super Bowl III between the then-Baltimore Colts and New York Jets. Following in close second were Aaron Rodgers and the storied Green Bay Packers, scoring a 182 on the Nielsen Sports Media Exposure Indexmeaning the teams total media exposure was 82% higher than the NFL team average for the categories analyzed. The NFL is the the most reliable ratings driver on TV. Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. Its not close. The Steelers usually post local ratings well over 40. Its a notable drop from the numbers last season. Better yet, the 21 most-watched shows on TV since September 9 have all been NFL games. This just goes to show us that the NFL is still Americas pastime. Throughout the season, there were 370 billion total minutes consumed which is up +18% vs. 2020 and the second-highest total on record behind only 2015. New England -- 31.47 8. In the final minutes of the Chiefs' 42-36 overtime slaying of the Bills, 90 percent of the TVs turned on in Kansas City and Buffalo were watching the game. We saw NFL TV ratings in 2021 climb, with the leagues broadcasting partners and advertisers very happy with the returns. Winning records didnt necessarily correlate to higher indices. Meanwhile, 800,000 watched the ManningCast on ESPN2 with brothers Eli and Peyton. CBS Sports Coverage of @Lions@Steelers is Most-Watched @NFLonCBS Preseason Game Since 2013. pic.twitter.com/XhQ54SowF6, CBS Sports PR (@CBSSportsGang) August 30, 2022. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. In 2020, the SNF opener between the Cowboys and Rams averaged 18.94 million viewers with a 10.4 rating. In fact, according to a recent Nielsen study that ranked overall media exposure of all 32 NFL teams during the regular season, some fared better nationally, some had higher local indices and others scored big on the social scorecard. Its a brilliant move by Amazon, keeping football fans at home to buy things via Amazon Prime instead of going out to the store. The second most-watched was Super Bowl XLVII between the Seattle Seahawks and Denver Broncos in February of 2014. These are also the early numbers from non-adjusted affiliates, so the ratings will change when everything is finalized. Zach has been FootballScoop's national columnist since 2012. TV networks are feeling the strains of disappointing NFL ratings, as they are forced to restructure deals with advertisers to make up for the smaller audience, and their opportunity to make money off remaining games during the lucrative holiday season narrows, the Wall Street Journal reported this past weekend. Meanwhile, the Jets placed just ahead of their MetLife Stadium roommates at number eight. NFL teams average more revenue, as well. Another quick question would be why are there only select games and not all the games per week? . The Bills return to the field delivered the largest audience of Week 18 and the largest CBS audience in the final week of an NFL season since 2011. Week 14 of the NFL season brought increases for the afternoon windows and declines in primetime. Strange circumstances brought Martin and Malzahn together, but now the pair are united for a second time. Two quarterbacks, both younger than 27, combining to generate 820 yards, eight touchdowns, and zero turnovers. NFL teams anticipate the salary cap seeing nearly $20 million per season in the years ahead. Amazon is paying $1.1 billion per season for the next 10 years to exclusively broadcast Thursday Night Football. TV networks are feeling the strains of disappointing NFL ratings, as they are forced to restructure deals with advertisers to make up for the smaller audience, and their opportunity to make money off remaining games during the lucrative holiday season narrows, the Wall Street Journal reported this past weekend. "Featuring incredible play on the field and close contests, the 2021 regular season proved to be one of the most exciting and exhilarating of all-time," said Hans Schroeder, NFL Executive Vice President and Chief Operating Officer, NFL Media. Explore what consumers are watching, playing and listening to around the world. Furthermore, Montana, Rice, and Lott were all awarded first-team All-Pro honors. Last season, the NFL made $14 billion in total revenue, which was over $900 million more than they made the season before and a $6 billion increase from 2010. You have 2 All Access articles remaining this month. San Francisco -- 18.6924. Unsurprisingly, the best NFL television ratings of the year came with millions of people sitting down on Thanksgiving to watch football. The Bills-Rams game averaged 19.54 million viewers per minute. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. Now, its a three-day event that shows just how popular the NFL is compared to the other three major North American professional sports leagues. Houston Texans. Putting the 5.81 million viewers into perspective, take a look at how NBA games on Christmas Day 2021 performed. But if the league can grow ratings by 10% in these two market which is not a stretch in New York, which regularly hit those figures a decade ago it could add a full percentage point to its national viewership and would affect TV network revenue by tens of millions of dollars, TV network executives have said. Political advertising pricing varies by station and is subject to change, therefore cannot be compared to previous time periods. Meanwhile, Amazons Thursday Night Football saw an uptick with Tom Brady and the Buccaneers on schedule. And that's across the league's four television-network partners ABC, ESPN, NBA TV, TNT and the highest average since the NBA's 2013-14 season. It is the second-least watched Hall of Fame Game in a decade, but theres a reason for it. Your email address will not be published. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. The game did 41.5 million viewers across CBS and Nickelodeon. Once again, any changes made didnt deliver. The simulcast featuring Peyton and Eli Manning, broadcasted on ESPN2 and ESPN+, averaged 1.606 million viewers. The Week 3 Sunday Night Football clash between the San Francisco 49ers and Green Bay Packers will go down as one of the best NFL games in 2021. Spot TV is inclusive of Nielsen's top 10 Hispanic DMA's based on TV Households. Meanwhile, the Jets placed just ahead of their MetLife Stadium roommates at number eight. NFL Networks broadcast of the Washington Football Team and New England Patriots game on Aug. 12 drew the highest TV ratings for a preseason game on the flagship station since all the way back in 2018. It was recently announced that in 2023, Amazon Prime will have a game on Black Friday after the three games on Thanksgiving. In comparing to the NFL, theres really no competition here. Baltimore opened up a 14-0 lead in the first half before the Raiders came storming back. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. Here are the NFLs television ratings from the 2022 regular season, focusing on total viewership from Weeks 1-18, along with the average audience size and the most watched games. On the NFL's 100th anniversary list of the 100 greatest teams in NFL history, the club came in at number 15. Theres a good chance that the lack of parties due to the COVID-19 pandemic played a role, too. Even on a Championship Sunday without Aaron Rodgers, Tom Brady and even the Dallas Cowboys, the NFL TV ratings from the conference championship matchups exploded. Of the three exclusive TNF broadcasts on NFL Network last season, only one exceeded 6 million viewers. Its the second-most watched Championship Sunday since 2015 and both broadcasts are the most-watched programs since Super Bowl LV. Source: Nielsen Ad Intel Notes: Excludes PSA's. Spot TV Live+7 for P2+. NFL TV ratings also have an impact on other things related to league operations. Here are the NFLs television ratings from the 2022 regular season, focusing on total viewership from Weeks 1-18, along with the average audience size and the most watched games. Weve also included the NFL Draft ratings from this past June. With an unusually strong slate of games, the NFL TV ratings on Thanksgiving provided even stronger returns than some might have expected. It was the most-watched Week 4 MNF game since 2018. The NBA owned Christmas for many years, with many effectively viewing NBA games on Christmas Day as the unofficial start of each basketball season. According to SportsMediaWatch, the Thursday Night Football opener averaged an estimated 7.33 million viewers on the NFLs exclusive TV network. It's been proclaimed the most exciting two minutes in sports. It was their first regular-season game in Vegas with fans in attendance. Yes part of NBCs package. NFL Games Ranked as 48 of the Top 50 Shows on TV During 2021 Regular Season, 370 Billion Total Minutes Consumed Throughout 2021 Regular Season . Notably, Amazon is still excited about its partnership with the NFL. That continues a theme that affects local TV ratings more than any other factor: Teams that do well on the field get higher ratings than the teams that dont. During a regular season when the NFL saw a 10% uptick in TV ratings and streaming numbers nationally, the overall performance in these big markets show that theres still a lot of room for growth. The matchup saw 1.75 million viewers tune in. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. Jacksonville -- 19.6722. Discover the future of cross-media measurement with Nielsen ONE. I think the NFL threw NBC a bone just by letting the game air on a Wednesday afternoon thus not disrupting the networks Christmas tree lighting special. The Atlanta Hawks vs New York Knicks averaged 2.924 million with the Boston Celtics vs Milwaukee Bucks averaging 4.933 million and the evening Los Angeles Lakers vs Brooklyn Nets matchup drew 5.75 million viewers. Super Bowl LV (Chiefs-Buccaneers): 91.63 million, NFC Championship Game (Buccaneers-Packers): 44.77 million, AFC Championship Game (Bills-Chiefs): 41.85 million, NFC Playoffs (Buccaneers-Saints): 35.46 million, NFC Playoffs (Rams-Packers): 26.5 million, AFC Playoffs (Browns-Chiefs): 34.33 million, AFC Playoffs (Ravens-Bills): 26.34 million. NY Giants -- 8.39. The three most-watched drafts in NFL history have occurred in the last three years: 2019 (6.2 million), 2020 (8.3 million), 2021 (6.1 million).. The Week 1 average was 17.4 million viewers, up 7% from a season ago. A late matchup between the Indianapolis Colts and Arizona Cardinals also did well. 2023 NFL free agency: Ranking best free agent crops from every team as Eagles, Bills lead top-heavy list All the free agent crops ranked with the new league year set to begin in March The Chicago Bears and Philadelphia Eaglestwo larger-market teams that missed the postseasonstill scored despite! 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