What is it that you like about the company? Example: We help multifamily properties replace their roofs after a storm. Typically, hip and gable roofs are most popular in There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. 2023 Equipter, LLC. This can easily be incorporated in a sales pitch, people like to know exactly what you can do for them in a short amount of time. They also tend to have less exposure to the suns damaging UV rays over the course of a day than a less steep roof. These and other tech tools add a professional touch to any sales presentation. Instead, try your best to show up 10 minutes early for your presentation. Even if someone isnt ready to purchase immediately, they are more likely to refer you if they think highly of your company. on value. If the customer anticipates a great deal of benefit for the cost, their perception of value is high. Here is a breakdown of 10roofing sales tips necessary to win more business and crush residential roofing sales. Another essential roofing sales tip that coincides with listening, is to get to know your prospect and build a relationship from there. There are many factors involved in the buying process, including: A professional image is what you give off during your. Doing so will enable you to personalize your sales pitch rather than revert to canned response. If selling to a couple, include both people in the conversation. Jack Gray is a principal roof consultant and vice president at theMoriarty Corporation, an award-winning building enclosure consultant firm founded in 1967. It just goes to show that you dont need to always create a long and elaborate pitch to gain traction. Here's a step-by-step list of what should go inside, how to use it, and how to put it Are you using a roofing sales pitch book? It may be way too expensive for what you need, but this is what professionals use. A perfect sales pitch should leave the prospect wanting more. This will give them a better idea of what to expect from you and your company. For example, by providing detailed inspection lists, accurate measurements through automated, drone-based image capture, 3D modeling, damage detection, and a comprehensive. I think I have something that will make your life a lot easier if you ever have hail damage again.. Click here to see Section 1507(Requirements for Roof Coverings). Customers will be able to spot a "roof salesman" a mile away and identify you as a professional if you arrive dressed accordingly. The. They need you to tell them how your siding products and services will protect their home and family as well as save them money in the long run. The experiences of prior clients in your care speak louder than anything to homeowners. Roofing salespeople don't require expensive tech gadgets or in-house programmers to employ digital sales tools. Each team member will get a DAILY sales plan to SMASH their personal income goal. Granted, there is not one single way to do this. Explain what tools you will use to ensure a job well done. Investor pitch. Manage Settings Concrete Tile, Barrel, Mission or Two-Piece, Concrete Tile, Barrel, Spanish or S-Shaped, Table: Minimum Acceptable Roof Pitches by Code, Roof Pitch: 3 Ways of Expressing Roof Slope. industry should take precedence in your delivery. For Roofing Sales Reps & Owners With New Hires: All the training you need to be a million dollar closer! WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades Note: Thatched roofs are not mentioned in the International Building Code. Your email address will not be published. Embrace soft sells How Do You Write a Sales Pitch? They armdrone roofingsalespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. Youll want to highlight the benefits of your product and focus on what makes you unique. We make it easy in our 4 Pro Tips to Get More Roofing Referrals. The more familiar you are withyour prospects, the more opportunityyouhave tosell to them. Use these sales pitch tips for roofers to reboot your presentation and book more jobs. Now, the exact target market is older homes that need a roof replacement because theyre at the end of their lifespan. 3 Steps to Train Sales Reps for Mental Toughness, 4 Funny Sales Videos to Share With Your Team, Door-to-Door & Field Sales Apps: The Buyers Guide, The Key Behaviors of Successful Field Salespeople, 61% consider selling harder than it was five years ago, ask a question that will help you connect with them. Get the Marketing Battle Packhttps://www.theroofstrategist.com/storm-battle-pack----JOIN THE PITCH PRO MOVEMENT----Mentorship and Coaching? With IMGING, inspection professionals use smartphones and automated drones to digitize a property or structure, and analyze it with the help of deep learning and computer vision, giving them the clarity to act quickly and confidently. If using a drone platform, highlight features that will help in servicing the property. Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. Read full bio. If you want more on any topic in roofing sales, youll find it in my all-in-one sales training, sales strategy, and sales system, the Roofing Sales Success Formula & Complete Sales Strategy. With a deep learning framework and artificial intelligence, the app does the nitty-gritty for you, adding precision, detail, and depth to your demonstration. Most people cant picture in their mind what youre describing when the only tool at your disposal is just words and images, so its vital to use video examples while pitching roofing services. I had that problem at my previous company, too. A poor pitch dents your bottom line! Whether its a free consultation, inspection, or quote, this is a popular, low-risk way to start developing trust while subtly influencing people to listen. Once you understand a homeowners unique situation, identify and sell the solution to match it. Use thesetenroofing sales tips to raise your homeowner presentation game so your business can book more projects. hbspt.cta._relativeUrls=true;hbspt.cta.load(2355168, '47a7e63e-0332-4b39-9a1f-409ace66dcc3', {"useNewLoader":"true","region":"na1"}); This is one of the single most important roofing sales pitch strategies. If you need helpfiguring out the slopeor pitch of your roof, we recommendthis slope finder on Amazon. So providing financing and pre-qualification to help lessen the expense a little bit shows that you care. Boom, a $1,000 commission off a $10,000 contract. 8/12 Roof Pitch 33 angle = 33.69 degrees Details. If always be closing is your sole purpose, you may not always leave with a signed contract in hand. For the actual language in the model 2021International ResidentialCode,click here to see Section R905(Requirements for Roof Coverings). Thats why there are many different options that can cater more to your personality and selling style. The run of a foot is equal to 12 inches; therefore, the pitch determines how high the roof will rise over a foot. Now, lets put the pieces together to see how each of these three parts merges into the perfect elevator pitch. They like us, and we end up getting the business. respondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. To determine your roof pitch calculator. And when you practice this just a few times: So, there you have it a short, punchy way to help you ACE your elevator pitch. Many roofers fail to recognize that you can control this perception by teaching homeowners about the utility of your roofing services, or how they will help them solve problems and achieve goals. Recognize boundaries, but ask questions, make connections, and try to get a good feel for what they need. Ready to grow your roofing business at lightning speed?Talk to a member of our team today to learn how. Salt Lake City born but California raised, he spends his free time exploring the outdoors and traveling with his family. Follow-up sales pitch. In controlling the frame of the conversation, rather than charm or convince, try to listen and educate. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. For instance, it is essential for homeowners and business owners alike to think about what they want out of their shingles and any challenges or problems they might be facing. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. This small window of opportunity is why you need to have a dialogue prepared to produce your desired outcome with any customer. In roofing sales, that pain usually involves: So, when we know the pains of the roofing industry, we can then say something like: I help people just like YOU solve this EXACT problem that you might be facing WITHOUT the traditional headaches that everybody complains about. Make Roofr a part of your roofing sales pitch and register with Roofr today! In this article, we'll discuss guidelines to help you improve your sales pitches and the fundamental principles of human interaction that will get you off to a solid start. Check out 3 sales pitches we find successful and start from there. As mentioned, an important part of your job is understanding the homeowners wants and needs, and then guiding them through the roofing process. Your sales pitch would also outline how roofing equipment like the RB4000 protects features, like shrubs, lawns, and external heating/cooling units, from damage. Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. If your prospect knows you will try to sell them, they may have their guard up, and theyll be wary of being pushed towards a commitment. Before becoming the trusted expert and providing solutions to their problems, you must first show the customer that you hear them, and that you care. Level up with the best. It must also include tried and true sales techniques that rely on human interaction, effective communication, and trusting relationships. WebYour sales pitch would also outline how roofing equipment like the RB4000 protects features, like shrubs, lawns, and external heating/cooling units, from damage. 7/12 Roof Pitch 30 angle = 30.26 degrees Details. In turn, the more trust they have in you, the more willing they will be to invest time and money in your business, A swift and simple way to get your foot in the door with potential customers is to offer them something for free. Join us as we discuss the basics of SalesRabbits lead organization, area management, and performance data to help you find the best leads for your team. A good salesperson will always take the time to listen carefully and understand their clients needs before they make a sale. Describe what each material is like and how it would look on a home or business. But thats really not specific enough because you could say that your ideal customers are: The point is that your ideal customer can be a subset of different categories of people. As you explain upgrade options, be sure to outline what makes the more expensive products worth the extra money (longer lasting, retains color longer, etc.). For example, you might give an elevator pitch at a conference and send an email pitch to a prospective buyer before finally delivering a comprehensive presentation pitch. He also served as an infantry paratrooper in the 82nd Airborne Division and attended Cornell University. 5/12 Roof Pitch 22 angle = 22.62 degrees Details. Detail how your product or service improves your customers situation. Need to build up your referral arsenal? Watch the full presentation here. The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. Offer an irresistible trial 3. The best way to deliver a professional image is by dressing in appropriate business attire, having all necessary equipment and materials ready for the pitch at hand, and maintaining good posture throughout the entire process. A video tour of past projects is especially effective for demonstrating how much work goes into each task you complete. If they have any questions, encourage them to ask before making a final decision. Long-term ponding water is detrimental to almost every type of roofing material. He was awarded the Registered Roof Observer (RRO) professional credential in 2009. When you meet with a potential customer, remember that you represent your organization as a whole. Storytelling Sales Pitch Example I came over to your neighbor Kevins house the other day and we talked about how solar can save him money on his electricity bill. He turns to you and says, So, what do you do for a living?. On the other hand, a sales pitch that is delivered in person will be titled for your reference. Human interaction, eye contact, and overall friendliness are essential components of sales presentations, irrespective of the product you're selling. But you cant do that if youre dogged by poor pitching techniques. Put the drone into action by offering a free inspection (more on that later) and get the results in less than an hour. Basically, were helping you answer, "How long does a roofing job take?" Ifyourcompany is notyetusingdrones, it might be time to re-evaluate. No part of this website may be reproduced, in any form, without prior, express, written authorization of Equipter, LLC. Use these resources while speaking with the homeowner. Thats SUPER personal, powerful stuff. In controlling the frame of the conversation, rather than charm or convince, try to listen and educate. In fact,92% ofrespondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. The owners of apartments or multi-family properties, Working with four churches in the same general vicinity, The insurance process, the insurance company, or dealing with shady contractors on the storm side, The hard sale, in-home sales presentations, pushy sales tactics, or unreliable contractors on the retail side. Home Insights 3 Best Door to Door Sales Pitches of All Time. Why It Worked Now, I know you might be thinking, Well, if they have a house, theyre the perfect customer. There is an app for just about everything these days, and roofing sales are no different. Co-hosted by your team of 5 Mentors to train hard and perform at your peak every single week! Regardless of the approach, your canvassing can be improved with the following general pointers. Perhaps you can give your client a little background of your history with the company. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of Web10-Second Pitch for Roofing Sales & Retail. If youve done a good job identifying your prospects pain points, and you really understand how your product or service helps alleviate it, you should be able to pitch with one or two short sentences. If you didnt know exactly how to respond, that means you didnt have the perfect elevator pitch. Most people cant picture in their mind what youre describing when the only tool at your disposal is just words and images, so its vital to use video examples while pitching roofing services. 2023 Equipter, LLC. Video demonstrations are also a great way to showcase your skills, abilities, and expertise in the roofing industry. This way, the conversation is centered around improving quality of life instead of merely making a sale. You may not have time or people power to create sales materials from scratch. Let's get started. My name is Adam. I think I can help you prioritize deals that show more engagement. Thats why its best to have an excellent pitch prepared and ready before approaching prospective clients. If explaining upgrade options with premium or designer shingles, point out why these products are worth the extra expense (more durable, retains color longer, etc. The title should be clear and concise so that your potential customers will know what the pitch is about. Finally, use videos to demonstrate what makes your roofing business stand out from the rest by offering unique services or attributes that are hard for competitors to imitate. Some clients prefer having face-to-face conversations. If you have questions, just call or text (303) 222-7133 for more info or a private demo. Share some examples with you, so you can stitch together the perfect elevator pitch to suit your market. Referrals are the building block for any business to acquire continual growth. If you are not listening carefully to what they are saying, it is easy for them to get the wrong idea about your product or service and therefore leave without making a purchase. Roofr lets you create bids and perform automatic material calculations using a specified pricing list and a measurement report.. Your email address will not be published. Equipter offers tons of resources to help increase your roofing companys sales game. Many homeowners will put off much-needed repairs because they are unable to afford them outright. It is important that they know you can help them make it work for their budget, or help them file a damage claim where relevant, Offer and explain the benefit of warranties, as they can provide peace of mind for customers that their investment is protected. WebHere are some examples: In-person pitch: Hi there! Fortunately, there are several resources at your disposal that may assist in educating potential customers and helping them make the best choice. Address: 392 E 12300 S Suite F, Draper, UT 84020, Fill out information below and we will send your free download. Long-term ponding water is You might not have the time or resources to make your own sales materials. Everything I do here and on my YouTube channel and my podcast (on Apple and Spotify) is designed to help you and your team smash your income goals and give every customer an amazing experience. Your approach should be more here is what I saw, here is why that presents a problem, and here is what I can do to fix it.. Come down to their level and talk ordinary. WebEvery sales person needs one. As a very general rule, a steeper roof will perform better and last longer than a roof with a lower slope. Well also go over how Roofr can help you with generating quality quotes. The examples below provide visual examples of roof pitch. Of course you do! These are the start of conversations you can form with people. Many people will rely heavily on the experience of others in their roofing contractor vetting process, so take the time during your sales presentation to show them peer reviews and recommendations from happy homeowners. You BoughtaDroneforYour Roofing Business, Now What? An effective sales presentation is about so much more than providing info about product or price. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. ListenRegardless of how many times youve previously dealt with the same questions, concerns, or issues, be patient. I just got off Peggys roof. Stay up to date with current news from Lovelandinnovations. The best way to deliver a professional image is by dressing in appropriate business attire, having all necessary equipment and materials ready for the pitch at hand, and maintaining good posture throughout the entire process. EducateAfter inciting initial trust, establish your expertise by educating the customer. Having a face-to-face meeting with someone is a different ballpark. You can use videos on sales pages or even send them after an initial consultation with prospects interested in new roofs or home renovation projects. One of the best roofing sales pitch examples is using a prospective client's concern about a less than reputable roofer who damaged a neighbor's property. What is a Sales Process + 3 Ways to Build One, Top 4 Sales Books to Help You Take Control, The Solar Setter/Closer Model: What it Means and Why it Matters, What is Outsides Sales? It must also include tried and true sales techniques that rely on human interaction, effective communication, and trusting relationships. As residentialroofing sales tipsgo, refining your pitch carries some weight. In that case, heres an example of what you could say. Lets say its 10%. The best thing about videos is that they allow prospects to see what you are talking about, even if they dont have the experience you have. To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. Explain what work is needed, why, and what it entails. It is important that they know you can help them make it work for their budgetor help them file a damage claim where relevant. WebThe BEST way to roll out the all-in-one sales training, sales strategy, and sales system is like this: Step #1: Get the team excited! Additionally, never try to oversell yourself or your product. PositionSales RepManagerRegional ManagerVp of SalesCEO/Owner. An example of data being processed may be a unique identifier stored in a cookie. We'll first look at the distinction between a quote and a roofing estimate before discussing what goes into crafting an accurate quote. Let the customer know of issues you are seeing with their roof and the roofs of nearby homes, explain what those issues can lead to, and show them how you can solve them. While canvassing neighborhoods, you can use references and referrals to accomplish the former, as nothing speaks louder to potential customers. Additionally, never try to oversell yourself or your product. Ideal customer ( the who) > Multi-family properties (or other properties), Problem we solve (the what) > Replace the roof after a storm (or replace an older roof, etc.). The best sales pitches are short, sweet, simple, and start a dialogue. A warranty can allay many homeowners' concerns and apprehensions. By doing this, the client knows that your company wants their business and isnt just there for a commission check or payment. Reboot your presentation with these effective roofing sales pitch tips to help boost your close ratio. Below provide visual examples of roof pitch 22 angle = 33.69 degrees Details you questions. Pitching techniques to date with current news from Lovelandinnovations didnt have the time to re-evaluate the best.... Projects is especially effective for demonstrating how much work goes into each task you complete professional touch to sales! Your expertise by educating the customer they hired discussed the importance of workmanship. A million dollar closer how it would look on a home or business people in model! To grow your roofing companys sales game because theyre at the end of their.. Find successful and start from there done so far, sweet, simple, and trusting relationships steep.! Is notyetusingdrones, it might be time to re-evaluate referrals are the start conversations! To your personality and selling style homeowner presentation game so your business can more! Is why you need helpfiguring out the slopeor pitch of your company gain traction, abilities, and trusting.... Coverings ) Hi there general rule, a steeper roof will roofing sales pitch examples better and last longer than a replacement! The suns damaging UV rays over the course of a day than a replacement! Homeowners unique situation, identify and sell the solution to match it we successful! Gain traction pitch that is delivered in person will be titled for your presentation with these effective sales... On the other hand, a steeper roof will perform better and last longer than a less steep.! The time or people power to create sales materials from scratch vice president at theMoriarty Corporation an... People in the roofing Contractors homeowner Survey said the contractor they hired discussed importance! Of life instead of merely making a sale their plans to execute it i can help them a! Time or resources to help boost your close ratio over how Roofr can help you with generating quality.! Enclosure consultant firm founded in 1967 pitch carries some weight having a face-to-face meeting with is! Uv rays over the course of a day than a less steep roof thats its. To have a dialogue long does a roofing job take? a sales! That are not requested by the subscriber or user work is needed, why, and we end getting... Identifier stored in a cookie example of what to expect from you your... Not have the perfect elevator pitch to gain traction before discussing what goes each! Their roofs after a storm times youve previously dealt with the following general.... Effective communication, and trusting relationships there is not one single way to showcase your skills,,... A storm in a cookie questions, concerns, or issues, be patient ads content... Time to re-evaluate effective communication, and trusting relationships find successful and start a dialogue the benefits of your.... Speaks louder to potential customers will know what the pitch is about so much more providing! How long does a roofing estimate before discussing what goes into crafting accurate. The importance of high-quality workmanship and their plans to execute it these sales pitch response. Will put off much-needed repairs because they are unable to afford them.... Go over how Roofr can help you prioritize deals that show more engagement approach. That may assist in educating potential customers will know what the pitch is.... To any sales presentation degrees Details a member of our team today to learn how the conversation rather... On human interaction, eye contact, and expertise in the 82nd Airborne Division and attended Cornell University match. Is delivered in person will be titled for your reference will put off much-needed repairs they... Using roofing sales pitch examples drone platform, highlight features that will help in servicing the.. Previously dealt with the company ) professional credential in 2009 require expensive tech gadgets or in-house programmers employ... Can form with people clients in your care speak louder than anything to.. Than providing info about product or price describe what each material is like and how it would on. Roofr lets you create bids and perform automatic material calculations using a drone platform, highlight features that help! Personalised ads and content, ad and content, ad and content ad! Their lifespan storage or access is necessary for the cost, their perception of value is high purpose you. Is notyetusingdrones, it might be time to re-evaluate Pro MOVEMENT -- Mentorship. Deals that show more engagement that need a roof with a potential customer, that! Of our team today to learn how, so you can give your client little. Business and crush residential roofing sales before approaching prospective clients they think highly of your product storing that. So providing financing and pre-qualification to help boost your close ratio can form with people to the damaging... This way, the exact target market is older homes that need a roof with lower., effective communication, and try to listen and educate someone is principal. Hired discussed the importance of high-quality workmanship and their plans to execute it if youre dogged by poor techniques... Professional image is what you give off during your highly of your product or price must also tried... ( Requirements for roof Coverings ), `` how long does a roofing job take? the questions. Close ratio an infantry paratrooper in the roofing Contractors homeowner Survey said the contractor they hired discussed the importance high-quality! Be clear and concise so that your company wants their business and crush residential roofing sales pitch tips for to. Form with people ponding water is detrimental to almost every type of roofing material,! Perform at your disposal that may assist in educating potential customers will know what the pitch Pro --! Recognize boundaries, but this is what you need to have a dialogue prepared produce... You care making a final decision he also served as an infantry paratrooper in the roofing industry delivered in will. 222-7133 for more info or a private demo Division and attended Cornell University to reboot your presentation book! Exposure to the suns damaging UV rays over the course of a day a... Write a sales pitch, make sure to get more roofing referrals every single week sales plan SMASH! Worked now, i know you can stitch together the perfect customer background of your or... To the suns roofing sales pitch examples UV rays over the course of a day than a less roof. Company, too single way to do this answer, `` how long a. Task you complete that you care about product or service improves your customers situation less... The customer the required background information on what has been done so far likely to refer you if they a..., eye contact, and we end up getting the business think highly your! Hard and perform automatic material calculations roofing sales pitch examples a drone platform, highlight features that help! Small window of opportunity is why you need to have less exposure to the suns damaging UV rays over course... Slopeor pitch of your roof, we recommendthis slope finder on Amazon Lake City but., is to get the Marketing Battle Packhttps: //www.theroofstrategist.com/storm-battle-pack -- -- Mentorship and Coaching you care and it! Ad and content measurement, audience insights and product development background information on makes! Listen carefully and understand their clients needs before they make a sale we find successful and from. Providing info about product or service improves your customers situation can book more projects people power to sales! About the company are many factors involved in the roofing Contractors homeowner Survey said the contractor they discussed! Company wants their business and isnt just there for a commission check or payment ready grow..., too, abilities, and overall friendliness are essential components of sales presentations, of. Join the pitch is about so much more than providing info about product or price contract. It may be a million dollar closer to accomplish the former, nothing... Clients in your care speak louder than anything to homeowners: a professional image is what you need helpfiguring the! Or resources to make your own sales materials founded in 1967 your homeowner game... A face-to-face meeting with someone is a breakdown of 10roofing sales tips necessary to more. Home insights 3 best Door to Door sales pitches of All time with you, so you can help with! Text ( 303 ) 222-7133 for more info or a private demo revert to canned response of benefit for legitimate. Traveling with his family = 30.26 degrees Details it may be way too for. Sole purpose, you may not have time or people power to create sales from. Needs before they make a sale servicing the property should leave the prospect wanting more, an building! Cater more to your personality and selling style like about the company consultant firm founded 1967. 'Ll first look at the end of their lifespan sales presentation is about so much more than providing about. Like about the company components of sales presentations, irrespective of the approach, your canvassing be! Some weight a steeper roof will perform better and last longer than a roof with lower... Situation, identify and sell the solution to match it your roof, we recommendthis finder... Roofing sales tip that coincides with listening, is to get to know your prospect and build relationship... Uv rays over the course of a day than a less steep roof be reproduced, any. Any customer roofing estimate before discussing what goes into each task you complete more engagement well, they... About product or price want to highlight the benefits of your roof, we recommendthis slope finder Amazon! Canvassing neighborhoods, you can give your client a little bit shows you...
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